Mobile Game Marketing Strategy: A Practical Guide for Indie Devs
Build a mobile game marketing strategy you can run solo: audience, App Store optimization, organic and paid channels, and a launch plan.
Plan your launch, write your store listing, and pitch Apple for an App Store feature. Then market your game on the channels where your players already are.
Build a mobile game marketing strategy you can run solo: audience, App Store optimization, organic and paid channels, and a launch plan.
A step-by-step guide to writing a game description for the App Store, with a reusable template, four worked examples, and the mistakes that cost you downloads.
How to turn your web game into an iPad app with hyperPad: touch controls, performance, screen sizes, testing, and App Store export.
How to plan, launch, and grow your no-code game on the App Store, from store listings and age ratings to launch day and post-launch updates.
Compare the hyperPad Hub and itch.io by purpose, feedback, creator workflow, and distribution stage. See why hyperPad should anchor an iPad game-production loop.
A spot on the App Store's featured lists can bring your app a lot more attention. Here's how Featuring Nominations work and how to raise your chances.
Learn how to test Apple Ads for an indie iOS game, choose Basic or Advanced, measure new downloads separately, and control acquisition costs.
Learn essential game development tips and marketing strategies to bring your game to life and reach a wide audience.
Why Reddit matters for indie game devs seeking feedback, tips for writing posts people engage with, and a template you can use.
How Stardew Valley's solo developer marketed his game, from dev updates to streamers, and the lessons you can apply to your own indie game.
Study the timing, input, obstacle spacing, audio, and feedback behind rhythm platformers, then plan an original visual-coding prototype in hyperPad.